Feedback Loops are the Key to Customer Delight

Feedback loops are a critical method for understanding where you need to improve and do things differently.  Let's take a look at someone who is a master of feedback loops: Elon Musk.....

Feedback loops can take many forms:

• A 5 star rating system assessming customer satisfaction.  An example is the "rate my driver" feature in the Uber app.
• LIstening on social media to understand customer sentiment about your brand.  Elon Musk's Tesla Motors are fantastic at social listening.
• Asking clients whether they think you're doing a great job.  I do this each day in my workshops and courses.
• Automated testing.  Instead of waiting days or weeks to know whether the tests passed, you'll know within an hour.
• Peer review of material.  Material can be artifacts, scripts, jokes, code or documenation.
• Dashboards.  Provide instant feedback and allow drill-down information gathering.
• Analytics.  Allow business leaders to improve their decision-making.

Once you have the feedback and you understand what it means.  The next step is go forth and act on it.  Maybe trying something similar but with a slightly different angle.  Or maybe it was a disaster, so you need a more radical approach.  This is a common step that businesses miss out on, and is the key to delighting customers.

I cover feedback loops in my DevOps Foundation course, which leads to a certification by the DevOps Institute:  

And also in the Leading SAFe course, which aligns to the Scaled Agile Framework, which I personally believe to be the best framework for successful digital transformation:

Have an awesome day beautiful people....and remember to practice your feedback loops daily....